by Kim Pyeonghwa
Published 14 Jun.2023 10:00(KST)
LG Electronics is launching a large-scale experience event where consumers can thoroughly try out and choose the Dios dishwasher and Dios induction cooker.
From the 14th of this month until the 23rd of next month, LG Electronics will run the 'Sangsang Ilsang (3313) Project,' recruiting 3,313 consumers each to experience the Dios Objet Collection dishwasher and induction cooker. Consumers who wish to participate can apply on the LG Electronics website. The event winners will be announced on the 31st of next month.
Winners of the event will receive discount coupons. They can purchase the LG Dios dishwasher True Dry product (model name: DUBJ4EE) at a discounted price of 1,590,000 KRW, reduced by 400,000 KRW, and the induction cooker (model names: BEI3WWQTE, BEI3MQE) at 1,290,000 KRW, 500,000 KRW cheaper, and experience them for one month. Afterwards, they can decide whether to keep using the product. If they want a refund, the product will be collected and the full purchase cost refunded. LG Electronics will cover the cost of sink cabinet construction for built-in dishwasher installation and the case cost for induction cooker installation.
LG Electronics will release two music videos titled 'Imagination Becomes Everyday' on the 19th, featuring rapper and music producer Giriboy. The videos convey the meaning that using the LG Dios dishwasher allows more leisure time for reading and watching dramas instead of washing dishes, and cooking comfortably with the induction cooker, making imagination part of everyday life.
Yoon Sung-il, Executive Director of Kitchen Solution Marketing at LG Electronics Korea Sales Headquarters, said, "We will provide various opportunities so that more customers can directly experience the high-level Dios Objet Collection dishwasher and induction cooker."
The LG Dios Objet Collection dishwasher is equipped with True Steam and True Dry functions. True Steam, made by boiling water at 100 degrees Celsius (℃), hygienically cleans dishes. The True Dry function supports ▲water-cooled condensation drying ▲automatic door-opening drying ▲hot air drying using external air.
The LG Dios induction cooker uses Quad Inverter technology to cook food more than twice as fast even when using low-efficiency induction cookware with poor heating performance. It is equipped with 21 safety systems, including the ‘Cooktop Overheat Prevention System,’ which automatically controls output by detecting rapid temperature rises on the cooktop, and the ‘Variable Speed Cooling Fan,’ which adjusts airflow according to the situation to prevent overheating.
The LG Dios Objet Collection dishwasher and Objet Collection induction cooker are part of the LG UP Appliance lineup. Through the LG ThinQ app’s ‘UP Appliance Center,’ users can upgrade new functions even after purchase. LG Electronics plans to add new upgrade features to the UP Appliance dishwasher within this month, such as the 'Plastic Course' that cleans plastic tableware without deformation, 'Quiet Mode During Operation' to reduce noise, and 'Remote Control Detailed Settings' that allow remote control of the product via the ThinQ app.
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