Ahead of Yangyang Airport's International Flight Resumption... Four Organizations "Join Hands" to Attract Foreign Tourists
Gangwon Tourism Foundation, Yangyang County, Korea Airports Corporation, and Kangwon Land
First agreement since CEO Yeom Dongyeol took office
Four charter flights to Manila in December; scheduled Shanghai service set for December 21
Attracting new routes and developing tourism products connecting destinations across Gangwon
Yangyang International Airport is gearing up to attract foreign tourists ahead of the launch in December of charter flights to Manila, Philippines, and scheduled service to Shanghai, China. The Gangwon Tourism Foundation, Yangyang County, Korea Airports Corporation's Yangyang Airport, and Kangwon Land have agreed to work together on everything from attracting new routes to developing tourism products and promoting the region overseas.
Officials from the Gangwon Tourism Foundation, Yangyang County, Yangyang Airport of Korea Airports Corporation, and Kangwon Land pose for a commemorative photo after signing an agreement at Yangyang International Airport to boost efforts to attract foreign tourists. Photo courtesy of the Gangwon Tourism Foundation.
View original imageThe Gangwon Tourism Foundation announced on November 15 that it signed a "Multilateral Agreement to Boost Efforts to Attract Foreign Tourists to Yangyang International Airport" with the other organizations at the airport on November 13.
This is the foundation's first agreement since Yeom Dongyeol took office as its CEO. The signing ceremony was attended by Yeom, Yangyang County Governor Kim Jeongjung, Park Byeongro, acting head of Korea Airports Corporation's Yangyang Airport, and Kangwon Land CEO Kim Dogyun.
According to the foundation, the number of foreign tourists entering South Korea through regional airports in the first half of this year rose 42% from the same period last year. Yangyang Airport, however, was unable to benefit from this trend because it had no scheduled international flights.
Philippine Airlines has confirmed four charter flight operations between Yangyang and Manila in December, while Parata Air is preparing to launch scheduled service between Yangyang and Shanghai on December 21. In time for the resumption of international flights, the four organizations plan to develop tourism products that will enable foreign tourists to travel from the airport to destinations throughout Gangwon and stay there.
The foundation will lead joint overseas marketing and familiarization tours. Yangyang County will consider providing administrative and financial support and improving local tourism infrastructure. Korea Airports Corporation's Yangyang Airport will support the use of airport facilities and promotional media. Kangwon Land has agreed to develop resort packages for airport users and offer discounts on its facilities.
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CEO Yeom said, "Opening air routes alone is not enough. The airport can grow into an international gateway for regional tourism when efforts to attract routes, develop connected tourism products, and conduct joint marketing work together. We will do our utmost to develop connected tourism and MICE (meetings, incentives, conferences, and exhibitions) products so that foreign tourists arriving at Yangyang Airport can stay longer and explore destinations throughout Gangwon."
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