18 Wonju Medical Device Companies Head to Europe's Largest Trade Fair, "MEDICA"

To be held in Düsseldorf, Germany, November 16-19
Wonju City to set up "Gangwon Joint Pavilion" and support exports

Eighteen medical device companies from Wonju, Gangwon Province, will take part in MEDICA 2026, Europe’s largest medical device exhibition, in Düsseldorf, Germany, from November 16 to 19, seeking to expand their presence in the European market.

2025 MEDICA in Germany, view of the Gangwon Joint Pavilion. Courtesy of Wonju City.

First held in 1969, MEDICA marks its 58th edition this year. It is a leading global business event that draws medical device industry professionals and buyers from around the world, and is considered a gateway to the European market.

Wonju City, which has supported local companies in developing sales channels in Europe since 2010, plans to showcase a wide range of its competitive flagship products at this year’s exhibition, including wearable electrocardiogram patches, X-ray systems, continuous glucose monitors and patient monitors.

Wonju City will set up the “Gangwon Joint Pavilion” at the exhibition venue in partnership with Gangwon State and the Wonju Medical Device Industry Promotion Foundation. It will also dispatch a 12-member export support team, co-led by Wonju Deputy Mayor Kim Jeongnam and Gangwon Province Economic Bureau Chief Kim Mungi.

The export support team will focus on strengthening its network of partners among local certification and research institutions in Germany. It plans to visit KOTRA’s Frankfurt office and the Biotech Innovation Center, as well as the Düsseldorf Economic Development Agency, European certification body TUV NORD, the Fraunhofer IKTS research institute in Dresden, and the BioSaxony healthcare cluster, to explore ways to cooperate on technology and expand exports.

Wonju Deputy Mayor Kim Jeongnam said, “We hope that participating in MEDICA will be a catalyst for Wonju’s medical device companies to enter the European market. We will provide practical support, informed by a close examination of the needs voiced by exporters, to help Wonju cement its position as a hub of Korea’s medical device industry.”

This content was produced with the assistance of AI translation services.