Wrtn to Join G-STAR as Main Sponsor, Showcase New World of AI-Powered Creativity
200-booth Crack exhibition planned
Experiential media art and merchandise giveaways
Executives, including CEO Lee Seyoung, to give presentations
Wrtn Technologies said on Nov. 13 that it will participate as a main sponsor in G-STAR 2026, Korea's largest game show, which opens on Nov. 19 at BEXCO in Busan, with an exhibition and presentations.
Wrtn will set up a 200-booth exhibition space at G-STAR under the theme "A New World of Creativity Opened by AI and Crack." Visitors will find an entertainment content experience space combining human imagination and AI, including a 40-meter-wide panoramic LED screen.
Je Seongwon, the director who planned the exhibition, said, "At the heart of Wrtn's approach to AI content creation is not mechanical automation, but a partnership that expands human creative intent. The space will let visitors experience how anyone with imagination can become both a creator and a protagonist."
Visitors will follow a route that begins with a stamp event at the entrance, then passes through the "Hall of Fame," featuring popular works, a character vote, an experience zone and a 3D photo zone before ending at the pickup zone. Visitors who collect stamps will receive Crack merchandise, including a large mouse pad, card wallet and acrylic key ring.
On-site events will also be held. Cosplayers dressed as characters from Crack original works will be stationed at the venue to host events such as "Beat the Cosplayer: One-Round Showdown," "Cracker Tower Challenge" and rock-paper-scissors. Girl band QWER, a model for Crack advertisements, will hold a mini-concert on the special stage at BEXCO Exhibition Center 2 at 2 p.m. on Nov. 20, the second day of G-STAR.
Presentation sessions by the company's executives are also scheduled. Lee Seyoung, CEO, and Lee Dongjae, chief product officer (CPO), will take part in the open session of "Crack Creators Live," held on the main stage of the Crack exhibition area on the morning of Nov. 19. Lee will discuss the company's plans as a global consumer AI company, while Lee, the CPO, will speak about a human-centered Crack creator ecosystem. A Crack creator and the CPO will then hold a discussion. The event will be livestreamed on Crack's YouTube channel.
Kim Jiseop, head of corporate development, will speak at the opening session of G-CON 2026, G-STAR's official conference, also taking place on Nov. 19. Drawing on examples from Crack, Kim will discuss "How AI Is Changing the Way Content Is Produced and Consumed."
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Lee Seyoung, CEO of Wrtn, said, "As a leading consumer AI company representing Korea, we aim to open a new world of creativity in the AI era. We will continue to introduce global services that make it easy and convenient to realize creativity in every area of human creation."
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