Busan Food Company Opens Jeolla Region's First Directly Operated Store in Gwangyang... Samjin Eomuk Opens Permanent Store After Successful Pop-Up
LF Square Gwangyang Store Targets Customers in Suncheon and Yeosu
Busan-based local company Samjin Eomuk has opened its first directly operated store in the Jeolla region in Gwangyang, South Jeolla Province. After gauging local demand through a pop-up store, the company converted it into a permanent location.
Samjin Eomuk announced on November 12 that it had opened the Samjin Eomuk Gwangyang Branch at LF Square Gwangyang. The store will serve customers in eastern South Jeolla, including Suncheon and Yeosu, with Gwangyang as its base.
This is the first time Busan-based Samjin Eomuk has opened a permanent store in eastern South Jeolla after operating a pop-up store. The company previously ran a pop-up store at the same location. Based on customer responses and sales demand at the time, it decided to open a permanent store.
The store is located on the first floor of the Garden building. It sells refrigerated products, deli fish cakes, steamed fish cakes and fish cakes in broth, as well as gift sets and branded merchandise. It also offers hot deli fish cakes and fish cakes in broth for immediate consumption.
To mark the opening, Samjin Eomuk is offering discounts on selected products and gifts for customers who make purchases through November 22.
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Lee Yuhwan, a division head at Samjin Eomuk, said, "After confirming local customers' interest and demand through the pop-up store, we decided to open a permanent location."
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