Community-Sharing Initiative Promotes Local Rice Consumption and Provides "Warm Meals" to Vulnerable Groups

The Korea Rural Community Corporation marked Farmers' Day by launching a community-sharing initiative to help local farmers struggling with declining rice consumption and provide warm meals to neighbors in underserved areas.


The Gwangju Community Chest of Korea (hereinafter, Gwangju Fruit of Love) announced on November 11 that the Korea Rural Community Corporation, headed by President Kim Injung, had donated 9,550 kg of locally produced rice to mark the 31st Farmers' Day on November 11.

The Korea Rural Community Corporation donated 9,550 kg of locally produced rice to mark the 31st Farmers’ Day on November 11. Photo provided by the Gwangju Community Chest of Korea.

The Korea Rural Community Corporation donated 9,550 kg of locally produced rice to mark the 31st Farmers’ Day on November 11. Photo provided by the Gwangju Community Chest of Korea.

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The Korea Rural Community Corporation planned the “2026 Rice Donation Project” as a social contribution initiative that supports vulnerable groups while promoting consumption of locally produced rice.


Choi Gusun, head of the Korea Rural Community Corporation’s General Affairs and Human Resources Office, and Noh Jinseok, secretary general of Gwangju Fruit of Love, attended the donation handover ceremony held that day, along with other officials.


The donated rice will be distributed through Gwangju Fruit of Love to local social welfare facilities, including free meal centers and comprehensive social welfare centers, as well as low-income households in crisis. It will be used to help prevent food insecurity among vulnerable groups during the winter.


“It is deeply meaningful to share this precious rice, infused with the sweat and dedication of farmers, with our neighbors on Farmers' Day,” said Choi Gusun, head of the Korea Rural Community Corporation’s General Affairs and Human Resources Office. “We will continue to expand community-focused cooperation initiatives that link efforts to increase farmers’ incomes with support for the welfare of vulnerable groups.”


“We are deeply grateful to the Korea Rural Community Corporation for supporting local farmers amid sluggish rice consumption and extending warmth to disadvantaged neighbors,” said Noh Jinseok, secretary general of Gwangju Fruit of Love. “We will distribute the rice transparently and promptly so that it can provide solid support to neighbors in urgent need.”


Since 2019, the Korea Rural Community Corporation has regularly carried out rice donation projects that combine efforts to expand farmers’ sales channels with initiatives to address gaps in the social welfare system.



Including this donation, the corporation’s cumulative rice donations to Fruit of Love and other organizations have totaled approximately 60 tons.


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