NH NongHyup Financial Group's 'AllOneful' First Anniversary Appreciation Festival: "Hope It Leads to Support for Young People"
One year since the launch of senior brand "NH AllOneful"
Flagship program is the "A Line for Young People" campaign
Senior-only menu to launch on All One Bank on November 17
NH NongHyup Financial Group is expressing its gratitude to customers to mark the first anniversary of the launch of its senior brand, "NH AllOneful."
NH NongHyup Financial Group announced on November 11 that it would hold the "NH AllOneful First Anniversary Customer Appreciation Festival," with all of its subsidiaries taking part.
The festival's flagship program is the "A Line for Young People" campaign. The group plans to post an NH AllOneful promotional video on the YouTube and Instagram channels of the financial holding company and all its subsidiaries, then donate funds to youth support programs based on the number of views. The financial holding company will contribute 500 won for each view. It will also hold a prize event for customers who comment in response to the question in the video, "What is the most wonderful moment of your life?"
NH NongHyup Bank plans to launch a dedicated menu for senior customers on its All One Bank mobile app on November 17. The menu will let senior customers access in one place services related to key concerns before and after retirement, including pension assessments and planning, information on reemployment, and tax-saving services.
NH NongHyup Life Insurance, NH NongHyup Property & Casualty Insurance, and NH Investment & Securities will hold events such as Kakao Friend Talk messages about retirement pensions and quizzes to complete after watching promotional videos. NH-Amundi Asset Management, savings banks, and other subsidiaries will hold initial-consonant quiz events.
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Lee Chan-woo, chairman of NH NongHyup Financial Group, said, "I hope the gratitude we share with our customers through this festival will become a source of support for the younger generation as they take on new challenges." He added, "NH NongHyup Financial Group plans to further develop NH AllOneful beyond a senior financial products brand into the group's flagship senior brand, supporting customers across all aspects of life after retirement."
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