LG Electronics Launches Commercial Display Management App to Help Store Operations

Launch of the LG Signage Manager app
Check battery status via Bluetooth connection
Quickly update store information using a smartphone

LG Electronics has launched an app that lets users manage content on its ultra-low-power commercial display, the LG E-paper Display, using a smartphone. The company aims to make commercial displays easier to operate by enabling users to edit and distribute content and check device status using only a mobile device, without a separate PC or remote control.

LG Electronics said on November 11 that it recently introduced the LG Signage Manager app. The app lets users edit and distribute content on the LG E-paper Display from a smartphone. By connecting the smartphone and display via Bluetooth, users can manage everything from network settings and battery-level checks to content transfers in one place. Once the device is registered and the same wireless network environment is set up, users can continue checking the display's status and changing its content.

The LG E-paper Display is a commercial display that reproduces a texture similar to that of paper posters and can maintain its screen without a power supply. It consumes less energy than conventional digital signage when changing the image displayed, making it suitable for a variety of commercial settings, including in-store menus and promotional notices.

With the recently launched LG Signage Manager app, users can easily edit and display content on the LG e-Paper Display using a smartphone. The image is a simulated scene showing someone editing the LG e-Paper Display screen with the LG Signage app at a cafe. LG Electronics.

Store operators can use the LG Signage Manager app to deliver content at a time of their choosing. If a cafe or retail store suddenly needs to announce that an item is sold out, staff can edit an image on a smartphone and quickly share the information with customers without a separate PC or remote control. The company said this can reduce the time needed to replace content and improve store operating efficiency.

For example, if a cafe or retail store manager needs to announce a sudden stockout, they can edit an image on the LG E-paper Display using only a smartphone, without a separate PC or remote control, and quickly provide necessary information to customers visiting the store.

The maintenance process will also be simplified. The app lets users check key device information, such as battery level and network connection status, in real time and change various settings. Store managers and operators can inspect and manage the device without having to go to the display.

Optimizing device management through the app also helps improve the product's energy efficiency. The LG E-paper Display is equipped with an ultra-low-power system-on-chip (SoC) and supports a Power Management feature that automatically controls power according to the content-change schedule set by the user. The product won the Grand Prize and the Korea Energy Agency Chairman's Award at the 29th Energy Winner Awards, held in July.

Starting with the LG E-paper Display, LG Electronics plans to expand integration between the LG Signage Manager app and a range of commercial displays.

"Alongside the competitive strengths of our display products, including their ultra-lightweight, ultra-slim design and ultra-low-power technology, we will continue to deliver differentiated customer experiences through solutions that make management more convenient," said Min Dongseon, head of the Commercial Display (ID) Business Division at LG Electronics' Media Entertainment Solution (MS) Business.

This content was produced with the assistance of AI translation services.