Jeju Air's Personalized Fare Alerts, "My Travel Preferences," Gain Traction, Surpass 60,000 Registrations

Register four items, including departure and destination
Email alerts on special fares for routes of interest
Earn 1,000 J Points for participating

Jeju Air is improving convenience for travelers with a service that provides personalized information on special fares for routes they are interested in, based on their travel preferences.

Jeju Air operates a personalized travel information service for customers. Jeju Air

Jeju Air said on November 9 that its personalized travel information service, "My Travel Preferences," had recorded around 60,000 registrations from its launch in July through the end of October.

With My Travel Preferences, customers select and register four items: their travel companions, departure airport, preferred destinations, and preferred ancillary services. Based on this information, the service sends them email alerts about special fares on routes they are interested in.

The service goes beyond the special-fare information previously provided to customers across the board by offering information on routes and travel options that reflect each customer's own preferences.

It's also easy to use. Customers can select "My Travel Preferences" from the My Page section on the PC or mobile website, or from the full menu in the mobile app, and register four items: ▲travel companions ▲departure airport ▲preferred destinations ▲preferred ancillary services. They can change their registered information at any time, allowing them to set new interests if their travel plans or preferences change.

To encourage customer participation, Jeju Air awards 1,000 J Points when customers register new preferences or update existing information in My Travel Preferences. The points are valid for 30 days, including the date they are awarded. Customers can participate again every 30 days to earn additional points.

A Jeju Air representative said, "Since each customer has different reasons for traveling and different destination preferences, we focused on providing information tailored to the preferences customers select themselves. We will continue to improve convenience when preparing for trips and strengthen our customer-centered services by reflecting customers' diverse preferences and usage patterns."

This content was produced with the assistance of AI translation services.