Hyundai Motor Opens 'Hyundai N' Pop-Up Stores at Shinsegae Gangnam and Daegu

"Avante N Monochrome" on Display
Special Objects Made from Race Car Parts for Sale

Hyundai Motor Company announced on Nov. 6 that its high-performance brand Hyundai N will operate experiential brand spaces called “N Moment” pop-up stores in Seoul and Daegu.

The pop-up store will be open from Nov. 5 to 11 at Famille Station in Shinsegae Department Store’s Gangnam branch in Seocho-gu, Seoul, and from Nov. 13 to 17 at Shinsegae Department Store’s Daegu branch in Dong-gu, Daegu.

Hyundai Motor said on the 6th that its high-performance brand Hyundai N will operate experiential brand spaces called “N Moment pop-up stores” in Seoul and Daegu.

Hyundai Motor said on the 6th that its high-performance brand Hyundai N will operate experiential brand spaces, “N Moment” pop-up stores, in Seoul and Daegu.

The spaces are designed to give customers a broad experience of Hyundai N through a variety of interactive content. Two examples of the Avante N Monochrome, a special model of the Avante N recently launched in Korea, will be on display—one in black and one in Performance Blue—and a purchase consultation zone will be available.

The exhibition also features miniature cars representing various N models from across the years, as well as a WRC podium trophy hall of fame highlighting Hyundai Motor Company’s achievements and history in the World Rally Championship (WRC) over 13 years. Visitors can experience memorable moments from motorsports through the displays.

The pop-up stores will also sell new accessories and seven types of new N Collection products. In addition, nine types of limited-edition objects made using parts from the i20 N Rally1, a car that competed in WRC rallies, will be sold in limited quantities.

A Hyundai N representative said, “We are pleased to be able to convey the value of the Hyundai N brand to customers in greater depth and from a wider range of perspectives. In particular, we focused on conveying N’s passion for motorsports to customers through the WRC trophy exhibition and limited-edition WRC objects made using parts from an actual race car.”

This content was produced with the assistance of AI translation services.