Hanyang Securities' YouTube Channel Surpasses 12,000 Subscribers in Just One Year
Hanyang Securities announced on the 4th that its official YouTube channel, "HY Hanyang Securities," surpassed 10,000 subscribers one year after launch, reaching 12,300.
The series drawing the most attention is "Hanyang People," a workplace vlog series featuring employees and their roles. The episode "A Day in the Life of a PB with 16 Years of Experience," released on September 21, follows Director Kwon Chung-hyun of the Yeouido PWM Center through a typical day. It recorded 340,000 views and 171 comments. Viewers responded positively to its candid look at the day-to-day work of a securities firm, from client consultations to wealth management—work that is not usually easy to see.
The channel also regularly offers investor education content. Representative programs include "Leverage Investment Alert," which explains the structure and investment risks of single-stock leveraged exchange-traded funds (ETFs); "Hanyang Dictionary," which makes a wide range of topics—from the history of the securities market to financial basics—easy to understand; and "Hanyang Securities LAB," which explores a variety of investment questions through a laboratory concept. The channel focuses on presenting specialized financial information in videos that are easy for anyone to understand.
Content about corporate culture, featuring Hanyang Securities employees, is another key part of the channel. Through "Yeouido Break Room," where employees share stories about various aspects of working life, and "Be HYind," a brand film produced for the company's 70th anniversary, Hanyang Securities offers a broad look at its people, the company's transformation and growth, and its vision for the future.
Hanyang Securities plans to continue producing content featuring employee participation while expanding information that can help customers with financial investment, including how to use its mobile trading system (MTS) and information on pension savings.
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A Hanyang Securities representative said, "In an era when channels with more than 1 million subscribers are common, 10,000 may not seem like a large number, but for us, it is a meaningful milestone. Since we plan and produce all our content in-house without outside production companies, we devote great care to every piece. We will continue to share Hanyang Securities' own stories with sincerity and communicate with our customers and potential customers."
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