Gangnam-gu's KakaoTalk Alerts for Public Notices Expand to All 25 Seoul Districts
A Shared Service Across All 25 Districts Since Nov. 2
Pay Directly Through ETAX from the Notification
Gangnam-gu, Seoul, said on Nov. 4 that a mobile notification service for local tax notices served by public notice, first introduced by the district in 2024, was expanded on Nov. 2 to become a shared service across all 25 districts of Seoul.
The service notifies taxpayers via KakaoTalk when their local tax bills have been served by public notice because they could not be delivered, for example, because no one was home. Notifications can be sent using linked information, without requiring a separate application or the collection of a mobile phone number. Taxpayers can go directly from the notification to Seoul’s ETAX, verify their identity, check the details of notices served by public notice and whether they have outstanding payments, and pay their taxes.
A tax notice served by public notice is considered delivered 14 days after the notice is published. Many taxpayers were unaware of this and missed the payment deadline, incurring penalties. In Gangnam-gu alone, more than 10,000 notices are served by public notice each year because tax bills could not be delivered.
Gangnam-gu introduced KakaoTalk notifications on its own starting with the regular property tax levy in July 2024. When the service was first launched, approximately KRW 7 billion was collected by the payment deadline. The district said it subsequently asked the Seoul Metropolitan Government to develop a system early this year, and that the city incorporated the request into its “Comprehensive Plan for Achieving the 2026 Revenue Target” and completed the system on Oct. 27.
With the service, taxpayers can learn in a timely manner that a notice has been served by public notice and reduce disadvantages such as penalties. Administrative agencies are also expected to find it easier to respond to inquiries and manage revenue, as they can check whether notifications have been received and payments made. The district plans to compile the service’s results and share them with the Ministry of the Interior and Safety and other local governments.
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District Mayor Kim Hyun-gi said, “We will carefully address even the minor inconveniences faced by residents and turn ideas from the field into tangible improvements to the system, creating a major transformation in Gangnam that residents can feel.”
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