Gangwon Province's Hometown Love Donations Reach 4.26 Billion Won, Up 25.8% from Last Year
Gangwon Province to offer an extra 20,000-won coffee coupon to non-residents who donate at least 100,000 won
to the province on Nov. 5-6
Donations to the Hometown Love Donation Program collected this year by Gangwon Special Self-Governing Province and its 18 cities and counties totaled 4.26 billion won as of the end of October. This was up 25.8% from the same period last year.
Gangwon Special Self-Governing Province (Governor Woo Sang-ho) said on November 3 that donations to the program had increased by 870 million won from 3.39 billion won during the same period last year, as of October 31. The growth rate was 18.8 percentage points higher than the national average of 7%.
The province plans to step up in-person outreach to public institutions and businesses to encourage more donations through the end of the year. The provincial government and public institutions and businesses in the province will support promotional activities by the cities and counties. To increase fundraising for the province itself, officials will also visit large public institutions and businesses in the Seoul metropolitan, Chungcheong and Honam regions. They will also visit associations of Gangwon natives living outside the province to encourage donations.
The province will expand its online outreach by producing YouTube content in collaboration with broadcasters and introducing thank-you gifts that showcase Gangwon's regional character.
On November 5 and 6, all residents from outside the province who donate at least 100,000 won to the Gangwon provincial government will receive a coffee coupon worth 20,000 won, in addition to the existing thank-you gift. The benefit is limited to one per person during the event.
The province plans to encourage year-end donations by informing office workers preparing for year-end tax settlements about the tax credit benefits and thank-you gifts.
Kim Dong-jun, Gangwon Province's policy officer for responding to regional depopulation, said, "Donations to the Hometown Love Donation Program have continued to grow, thanks to the interest and support shown to Gangwon." He added, "We will actively support promotional activities by the cities and counties through the end of the year and work to enable more people to take part through a range of outreach efforts and opportunities to participate."
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He added, "We will ensure these valuable donations are used to make a tangible contribution to improving the welfare of local residents and revitalizing the region."
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