Leading Domestic Agricultural Machinery Brand Proves Its Quality Competitiveness

Daedong announced on October 30 that it had been named the No. 1 company in both the tractor and combine harvester categories in the agricultural machinery sector of the 2026 Korea Standard-Quality Excellence Index (KS-QEI), organized by the Korean Standards Association.


The Korea Standard-Quality Excellence Index is a quality assessment model jointly developed in 2004 by the Korean Standards Association and the Korean Society for Quality Management. It measures product and service quality excellence and customer satisfaction among consumers with relevant experience and experts.

Choi Geonyeong, head of Daedong's Communications Division (right), poses for a commemorative photo at the 2026 Korea Quality Satisfaction Index No. 1 Company Certification Ceremony held on the 28th. Daedong

Choi Geonyeong, head of Daedong's Communications Division (right), poses for a commemorative photo at the 2026 Korea Quality Satisfaction Index No. 1 Company Certification Ceremony held on the 28th. Daedong

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Daedong's tractors and combine harvesters ranked No. 1 side by side in the agricultural machinery sector. Its tractors have ranked first for six consecutive years since 2021, while its combine harvesters have done so for four consecutive years since 2023. They received high marks across the board for their basic performance and reliability, as well as for their brand image and recognition as perceived by customers.


Building on this quality competitiveness, Daedong continues to advance its automation and autonomous operation technologies for agricultural machinery. After launching a combine harvester equipped with autonomous driving and yield monitoring features last year, the company unveiled an AI tractor featuring agricultural Physical AI technology in April 2026. Going forward, it plans to expand the application of agricultural Physical AI across its agricultural machinery lineup, drawing on the technologies and data accumulated through its AI tractors.



Choi Geunyeong, head of Daedong's Communications Division, said, "We will continue to actively incorporate feedback from the field into our products and services, and keep enhancing the value customers experience by combining our proven quality competitiveness with AI and autonomous operation technologies."


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