"Wrap Gim Around Five-Grain Rice to Pray for Good Fortune"... Dongwon F&B Releases Documentary on Gim

Co-produced with Professor Seo Kyung-duk of Sungshin Women's University

Dongwon F&B said on the 30th that it had jointly produced video content with Professor Seo Kyung-duk of Sungshin Women's University to introduce the Korean culture embodied in “Gim” to the world.

Dongwon F&B said on the 30th that it had co-produced video content with Professor Seo Kyung-duk of Sungshin Women's University to introduce the Korean culture behind "Gim" to the world. Courtesy of Dongwon.

The video is the second, titled “Culture,” in a three-part documentary covering history, culture and global topics. It is four minutes long and was produced in Korean and English. Actor Park Hasun narrated the video.

The video introduces the “Bokssam” tradition of wrapping ogokbap, a five-grain rice dish, and vegetables in gim and eating them on Jeongwol Daeboreum to wish for health and good fortune in the year ahead. It also highlights the many forms in which gim appears on Korean dining tables, including gimbap, seasoned gim flakes and fried gim.

The documentary is part of a global Korean food campaign co-developed by Dongwon F&B and Professor Seo. Dongwon F&B exports Yangban Gim, the No. 1 brand in Korea's seasoned gim market, to more than 30 countries around the world, including the United States, Japan and Thailand.

This content was produced with the assistance of AI translation services.