Operator of Car Leasing and Rental Platform 'Chazm' Selected for Scale-up TIPS
Design&Practice, Operator of Chazm
Expanding the Scope of AI Tasks
Strengthening Security for Personal and Financial Information
Design&Practice, the operator of the Chazm car leasing and rental platform, has been selected for the Ministry of SMEs and Startups' Scale-up TIPS program. Under the program, private investors first invest in and recommend companies with strong growth potential, after which the government supports their research and development (R&D).
A Design&Practice representative said on October 27, "This selection will serve as an opportunity to further develop the artificial intelligence (AI) technologies used in our automotive finance services, along with the information security systems needed to operate them safely." The company also plans to expand the scope of work handled by its AI agent, Chazmi, which is currently used in customer consultations and contract processes.
As the company plans to gradually expand the range of tasks Chazmi can handle independently, it will also strengthen its security systems. To that end, it plans to further develop systems that restrict AI access to data and authority to perform tasks, and that verify and record information inquiries and task execution. The aim is to ensure that AI accesses customer information and performs tasks only within permitted boundaries.
As of October, Chazm had about 880,000 registered users and partnerships with 17 financial and car rental companies. Its transaction volume is also growing rapidly, with monthly transaction value exceeding KRW 50 billion in the third quarter of 2026. The company is expanding its services beyond quote comparisons and contracts to include post-contract services such as lease transfers and vehicle delivery.
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Jung Sang-yeon, CEO of Design&Practice, said, "Because automotive finance involves handling customers' personal and financial information, we must expand the use of AI while ensuring it is safely controlled." He added, "Through this Scale-up TIPS program, we will build an automotive finance environment in which AI and people can divide tasks efficiently and customers can use our services with confidence."
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