"Running the Baekdudaegan"... Samyang Foods to Host 'Buldak Burning Festa with Peppo'

Trail Running, Camping, and Wellness at Samyang Roundhill on October 24-25

Samyang Foods announced on October 23 that it will host the "Buldak Burning Festa with Peppo" on October 24 and 25 at Samyang Roundhill in Pyeongchang, Gangwon Province. The festival is designed to offer outdoor activities, including trail running, camping, and wellness, against the backdrop of Daegwallyeong.

Samyang Foods said on the 23rd that it will hold the “Buldak Burning Festa with Pepo” on the 24th and 25th at Samyang Round Hill in Pyeongchang, Gangwon Province. Provided by Samyang Foods.

The event's main program, "Burning Trail Run," will feature three courses—23K, 13K, and 5K—running across the meadows and ridges of Samyang Roundhill. The 23K course is a moderately challenging route that follows the Baekdudaegan ridge from Gonshinbong to the East Sea Observatory, with a cumulative elevation gain of 860 meters. The 13K course connects the meadows and ridges of Samyang Roundhill, while the 5K course is designed for families and those new to trail running.

"Burning Camping" will follow the trail run. Participants can enjoy activities throughout the venue, including Buldak stations, food trucks, a sauna, a boxing zone, and a treasure hunt. The event will feature Peppo, Buldak's new character.

The "Burning Wellness" program will take place on the morning of the second day. It will offer time to restore body and mind in Daegwallyeong through activities such as a morning forest walk, yoga, and singing bowl sessions. Other activities will include Buldak food experiences and camping programs.

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