Upbit Renovates Customer Engagement Space 'Upbit Lounge'

Reimagined as a Space for ESG and Brand Experiences

Dunamu, which operates the cryptocurrency exchange Upbit, announced that it has renovated the Upbit Lounge in Gangnam, Seoul. The Upbit Lounge is open from 9 a.m. to 6 p.m. on weekdays.

The Upbit Lounge is an offline service center dedicated to customer service, support for service disruptions, and consultations. Following the reopening, visitors can experience Dunamu's environmental, social and governance (ESG) initiatives firsthand.

The renovated Upbit Lounge consists of an information desk and the "Upbitree Garden," an ESG project space, on the first floor, and a brand zone, Big Chart Zone, and consultation zone on the second floor. Upbitree, the namesake of Upbitree Garden, is an ESG brand that brings together the existing Digital Healing Garden and Seed Vault NFT collection. Upbitree Garden was designed to offer visitors a place to relax, using large LED displays and the sounds of nature.

Upbit Lounge "Upbitri Garden." Dunamu

The second-floor brand zone showcases Dunamu's vision for the future, tracing its history from its founding in 2012 to the launch of Upbit in 2017. At the interactive kiosk "UPb-ti (Upbiti)," visitors can assess their investment preferences and receive recommendations for Upbit services suited to them. The Big Chart Zone presents market data in an intuitive format, including prices of major cryptocurrencies, the Upbit Composite Index, and the Fear and Greed Index.

To mark the reopening, Dunamu will hold a variety of on-site events over two days, October 22 and 23. The events will run from 11 a.m. to 2 p.m. each day. Upbit members can take part without a reservation after verifying their membership at the information desk on the first floor. Visitors who flip a Bitcoin ddakji within 20 seconds will receive a Bitcoin coupon worth 10,000 won, while the one person who sets the fastest record can win Bitcoin worth 1 million won. Docent tours will also be held on the hour and at half past each hour.

A Dunamu representative said, "We hope the renovated Upbit Lounge will become an open space for communication that offers customers both useful information and a comfortable place to relax."

This content was produced with the assistance of AI translation services.