Unveils HSB Lineup at GTC
Will Showcase Additional Next-Generation Solutions Next Year

LG Innotek is joining forces with NVIDIA to develop sensing solutions for physical AI and robots.


LG Innotek said on the 22nd that it had showcased a lineup of sensing solutions featuring NVIDIA's latest HSB (Holoscan Sensor Bridge) technology at NVIDIA's annual GTC Berlin conference, held in Berlin, Germany, on the 20th local time. The featured products included a 3-megapixel (MP) camera module and a multimodal vision system (MVS) combining various cameras and sensors.


HSB is NVIDIA's proprietary technology for transmitting image and location data collected by sensors directly to an AI computer, bypassing the central processing unit (CPU). By shortening the data transmission path, it enables physical AI systems, such as autonomous vehicles and humanoid robots, to process information and make decisions faster. The industry sees HSB as a key technology that will lead the physical AI ecosystem in the future.


An LG Innotek representative said, "This collaboration once again demonstrates our world-class optical design expertise, built up in the mobile, autonomous driving, and robotics sectors, as well as our advanced multisensing capabilities spanning cameras, LiDAR, and radar. Through this collaboration, we will be able to expand our connections with global physical AI companies that use NVIDIA's platform and increase opportunities to supply cameras and sensing solutions featuring HSB technology."


The two companies plan to expand their collaboration in physical AI sensing solutions based on HSB technology, including vision sensing for humanoid robots and robotic hands. In particular, they intend to continue working closely together to develop sensing solutions compatible with NVIDIA's next-generation platform and showcase them at CES and GTC next year, the world's largest information technology (IT) and consumer electronics trade shows.


Meanwhile, LG Innotek is actively pursuing future business opportunities by leveraging its highly scalable core technologies in sensing, substrates, and control, developed through collaborations with global big tech companies. In particular, it is accelerating its push into physical AI businesses, including autonomous driving and robotics, to quickly secure future growth drivers.


In the autonomous driving sector, after forming a strategic partnership last year with U.S.-based Aeva, a leader in LiDAR technology, LG Innotek began collaborating this year with U.S. autonomous driving software company Applied Intuition and Kakao Mobility, Korea's largest mobility platform company, to jointly develop autonomous driving solutions. In robotics, it is also accelerating efforts to gain a foothold in the market, including by developing components for robots with Boston Dynamics.



LG Innotek President Moon Hyuksoo said, "This collaboration is a great opportunity to bring LG Innotek's differentiated multisensing solutions to global markets. As a 'total physical AI solutions provider' spanning not only sensing but also communication modules and semiconductor substrates, we will move quickly to establish a leading position in the physical AI solutions market."

LG Innotek's Magok headquarters. LG Innotek

LG Innotek's Magok headquarters. LG Innotek

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