TWICE's Jihyo Leaves JYP After 21 Years, Establishes One-Person Agency

TWICE's Jihyo. Provided by Emit House.

Jihyo of TWICE has left JYP Entertainment, where she spent 21 years, and founded a new agency, EMITHAUS.

On October 21, Jihyo wrote on her social media: "I spent most of my life at JYP, from childhood through adolescence and into adulthood. There were good days and not-so-good days, but all of those experiences have shaped who I am today." She also expressed her gratitude to the JYP staff who had been with her for a long time.

The new company’s name comes from the English word "EMIT," meaning "to send out." Jihyo said, "For me, going independent is less a conclusion to the time behind me than a choice about how I want to live the time ahead. I want to freely explore even the possibilities I have yet to discover here." She added, "As I leave a familiar environment and continue my work in a new way, I will approach every decision and activity with greater care and responsibility."

Starting with Jihyo’s solo activities, EMITHAUS plans to discover and recruit other artists and expand its business into music and content.

Although her agency is changing, she will continue her activities with TWICE. Jihyo said, "This choice does not mean I am parting ways with the team I have been with for so long. TWICE is an irreplaceable and precious part of my life. I hope to continue sharing the stage with the members and to keep building our time together for many years to come."

Jihyo joined JYP in 2005 and trained for about 10 years before debuting with TWICE in 2015. She has been active as the group’s leader and main vocalist, and released her first solo album, "ZONE," in 2023.

This content was produced with the assistance of AI translation services.