Street festival... Food prices capped at 8,000 won

Seongbuk-gu, Seoul (Mayor Lee Seung-ro), said on October 20 that it will hold the 3rd Seongbuk Street Culture Festival Dada Festa with the Seongbuk Cultural Foundation on October 31 from 11 a.m. to 5 p.m. in Jangwi New Town, where more than 7,500 homes have been built since 2017. The festival will bring together newly moved-in residents and longtime residents.

'Poster for the 3rd Seongbuk Street Culture Festival Dada Festa.' Provided by Seongbuk-gu.

'Poster for the 3rd Seongbuk Street Culture Festival Dada Festa.' Provided by Seongbuk-gu.

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Dada Festa, meaning “a festival where people from all walks of life enjoy themselves together,” has been held in Seokgwan-dong since 2024. This year, it has moved to the area around Jangwol-ro 37-gil in Jangwi New Town, between Kkumui Sup I-Park and Raemian Jangwi First Hill.


The event will feature K-ARTS MARKET, where works by young artists from the Korea National University of Arts will be exhibited and sold; Dada Hand Market, a craft market; Dada Food Market, a food market; and Dada Children's Market, where children will serve as vendors. Local-in-Dada, which introduces local organizations and residents' groups, and Dada Land, a play and activity area, will also be set up.


The main stage program will begin with an opening performance by Travel Sketch, followed by performances by indie bands, youth clubs and Jungshik Band. The street performance area will host circus acts and dance performances by students from Dongduk Women's University.


The district will restrict traffic on selected road sections, secure detour routes, and deploy safety staff and ambulances. Food vendors will be subject to hygiene inspections, and a price cap will limit items for sale to 8,000 won or less.



Mayor Lee Seung-ro said, “I hope the festival will be a place where newly settled residents and those who have been part of the community for a long time can come together in harmony. We will do our utmost to prepare so that everyone can take part safely and enjoyably.” More information is available on the Seongbuk Cultural Foundation website and the official Dada Festa Instagram account.


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