[Today's New Products] "A bite-sized treat"... Nongshim's Nurungji Pop Mini in two varieties
Introduces varieties including "Sweet" and "Spicy"
Nongshim announced on October 20 that it will launch two new varieties of Nurungji Pop Mini, a bite-sized version of its Nurungji Pop snack.
Nongshim said on the 20th that it will launch two new varieties of Nurungjipop Mini, bite-sized versions of its Nurungjipop snack. Courtesy of Nongshim.
View original imageThe new products come in two varieties: Nurungji Pop Mini Sweet, which adds a touch of sweetness to the flavor of nurungji, and Nurungji Pop Mini Spicy, coated with roasted gochujang-flavored seasoning.
Nurungji Pop is a brand that Nongshim introduced in April last year, reimagining nurungji, a traditional snack, as a cracker. The rice used as an ingredient is 100% glutinous rice, and the snack is made to a thickness similar to that of actual nurungji. Since its launch, it has gained popularity through word of mouth, surpassing KRW 30 billion in cumulative sales.
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A Nongshim official said, "Nurungji Pop Mini retains the flavor and texture of the original Nurungji Pop while making it more convenient with its bite-sized pieces and stand-up pouch. We will continue to introduce a variety of flavors and forms and grow Nurungji Pop into a snack brand that people reach for more often in their daily lives."
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