Samsung Fire & Marine Insurance Launches 'THE FIT,' a Health Insurance Plan Tailored to Customers' Health and Life Stages

Samsung Fire & Marine Insurance announced on the 19th that it has launched THE FIT, a health insurance product offering services tailored to customers' health conditions and life stages.

THE FIT has strengthened its integrated treatment expense coverage system so customers can receive the coverage they need based on the characteristics of their illnesses and treatment processes. It has expanded coverage beyond cancer and circulatory diseases to include liver, lung, and kidney diseases, and covers the entire treatment journey, from initial tests and medication to hospitalization, surgery, and recovery.

The product consists of four modules—health, long-term care, driver, and home—to help customers prepare for new risks that may arise as they age and their living environments change. This reflects the fact that the risks people need to prepare for can vary not only according to their health conditions but also according to their life stages and living environments. It offers broad protection against risks related to dementia and long-term care, as well as those arising from driving or home life.

Customers can reduce their premium burden at enrollment based on their health conditions and family composition. Customers can choose a plan that suits their health condition, and if family members enroll together, all family members receive a 5% discount on their premiums.

After enrollment, the product provides services tailored to customers' circumstances, from health management to treatment and recovery. To support everyday health management and the prevention and management of chronic diseases, customers can choose one of three services: Gravity, which supports gym access; Sugarfit, which helps manage blood sugar; or Lightfit, which supports weight management.

For serious illnesses such as cancer, brain diseases, and heart diseases, the product also offers services to support treatment and a return to daily life. It is also introducing a new Service Voucher, which lets customers choose the services they need from among 10 types of practical services, including hospital accompaniment and home care, as well as hospital escort, lodging support during treatment, and housekeeping assistance.

A Samsung Fire & Marine Insurance representative said, "THE FIT was developed from the idea that insurance should be tailored to customers' health and lives, rather than making customers fit the insurance. We will continue to provide greater value through insurance that meets customers' changing needs and diverse requirements."

This content was produced with the assistance of AI translation services.