Lotte Invites 17,000 Employees and Their Families to Lotte World in Seoul and Busan

Invites Employees with Multiple Children and Families of Athletes on Lotte's Sports Teams for People with Disabilities

Lotte said on October 18 that it had invited more than 17,000 employees and their families to the second Lotte Love Family Festival, held on October 16 at Lotte World Adventure in Seoul and Busan.

Jointly organized by Lotte Group and the Lotte Group Labor Union Council, the event is an opportunity to recognize employees' hard work throughout the year and strengthen labor-management relations. The festival was first held last year, when Lotte rented the entire Lotte World Adventure in Seoul. This year, it expanded to Busan and took place simultaneously at both locations.

Lotte Group employees and their families pose for a commemorative photo at the 2026 Lotte Love Family Festival, held on the 16th at Lotte World Adventure Seoul and Busan. Courtesy of Lotte.

In addition to employees' families, attendees included recipients of the group's social contribution program's "Mom-Pyeonhan Family Award," children who use "Mom-Pyeonhan Dream Attic," and athletes from Lotte's sports teams for people with disabilities. The event venues featured large coloring sheets themed around the group's new businesses, including biotechnology and secondary battery materials, as well as banners displaying messages from each affiliate.

Lotte also held special invitation events for employees with multiple children and families of athletes from its sports teams for people with disabilities. It presented a Carnival vehicle, a model key, a stroller, and snack gift sets to the family of an employee who welcomed their third child this year. Since 2024, Lotte has provided employees who have a third child with a Carnival vehicle free of charge for two years. It also gave gifts to athletes from the Lotte Corporation sports team for people with disabilities, including fencer Ryu Eunhwan, and their families.

The event also featured an awards ceremony for Lotte Global Logistics, which won the 2026 Giants Cup Lotte Group Baseball Tournament for the second consecutive year, as well as a family singing contest. Other activities included photo opportunities with Lotte characters Lotty, Lorry, and Bellygom, and a prize drawing with commemorative items bearing the handwritten signatures of athletes sponsored by Lotte.

A Lotte representative said, "Our employees and the families who have been a steadfast source of support for them are Lotte's greatest asset and driving force. We will continue to lead the way in fostering an advanced corporate culture that allows work and family life to thrive in harmony."

This content was produced with the assistance of AI translation services.