4.5-liter water tank enables up to 18 hours of continuous humidification
Large-capacity output of 850 cc per hour
Features a four-step hygiene system

LG Electronics launched the LG PuriCare HydroTower Max on the 18th, a multifunctional climate-control home appliance that uses artificial intelligence (AI) to automatically regulate indoor humidity and purify the air.


The new product combines water filtration, high-temperature sterilization, large-capacity humidification and air purification in a single device. It is designed to manage indoor air quality as the seasons change. In its combined humidification process, filtered water is boiled at 100°C to eliminate bacteria, then sprayed as fine particles using ultrasonic vibrations. The device uses purified airflow that has passed through an air-purifying filter for discharge. It also features a four-step hygiene cycle of filtration, sterilization, purification and drying: after humidification, it recovers the water remaining inside and automatically dries the device.

LG PuriCare HydroTower Max lifestyle image. LG Electronics

LG PuriCare HydroTower Max lifestyle image. LG Electronics

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The product also features space-customized AI humidification, which monitors indoor conditions in real time and automatically adjusts the amount of humidification. Sensors analyze the size of the room and temperature conditions, then regulate the device to reach the target humidity. With a maximum output of 850 cc per hour, it evenly humidifies large living rooms. The 4.5-liter water tank is made of stainless steel. In standard humidification mode and at medium fan speed, the device can humidify continuously for up to 18 hours, allowing continuous operation with just one refill a day.


The effective air-purification area is approximately 66 square meters (about 20 pyeong), enough to cover the living rooms of homes in the 30- to 40-pyeong range in South Korea. A dust sensor detects air quality in real time, and the humidification and air-purification functions can be used separately or simultaneously. To complement interior decor, the product offers three themed lighting effects depicting a campfire, aurora and gentle ripples, as well as mood lighting in 12 colors. During sleep, it operates in a low-noise mode at 26 dB and automatically turns off the lights based on ambient-light detection. Hidden wheels are installed on the bottom of the unit to make it easier to move.


Customers who subscribe to the appliance service for this product receive regular professional maintenance. In the third year of use, professional care includes completely disassembling and cleaning the inside of the unit. LG Electronics has assembled a lineup for different room sizes and uses, including the HydroTower Max for living rooms, the existing HydroTower optimized for individual spaces such as bedrooms, and the HydroEssential, which focuses on humidification.



“With its thorough hygiene technology and powerful air-purification performance, the HydroTower Max makes it convenient to maintain a comfortable indoor air quality throughout all four seasons. We will lead the premium humidifier market with this product,” said Hong Sunyeol, who oversees LG Electronics’ Air Care business.


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