Starting a Business in Busan? Hear from 3 Experts on Branding, Investment and More

A Series of Lectures on Local Branding Strategies, Low-Capital Food Service Startups, and Business Growth

Hosted by Kyungnam College of Information & Technology's Department of AI Entrepreneurship; three free sessions starting October 24

Those preparing to launch a business in Busan will have the opportunity to hear from industry experts about everything from surviving in neighborhood commercial districts to securing investment to grow a business.

Kyungnam College of Information & Technology announced on October 16 that its Department of AI Entrepreneurship will hold the “1st KIT Startup Forum: Finding the Answers to Entrepreneurship Locally” in three sessions from October 24 through November 7.

The first lecture, on October 24, will be given by Hong Jeonghun, CEO of Oal Studio. Leading a branding firm selected as a 2026 Busan Strong Service Company, Hong will discuss ways to build brand competitiveness in regional markets under the title “Local Branding Strategies for Surviving in Busan.”

On October 31, Bang Seyun, CEO of Yehyeon Banga, will give a lecture titled “The Story of Starting a Local F&B Business with Little Capital.” The session will share experience and operational know-how gained from starting a food service business. The final lecture, on November 7, will be given by Park Junsang, CEO of Series Ventures. Drawing on the investment and company-building experience of Series Ventures, a leading accelerator in the southeastern region, he will discuss “Making the Leap from Small Business to Innovative Company.”

The forum is designed to give aspiring entrepreneurs the chance to hear practical insights directly from experts in different business fields. Participation is free, and anyone interested in starting a business can register online.

The Department of AI Entrepreneurship at Kyungnam College of Information & Technology offers a two-year practical, customized program for adult learners preparing to start a business. By combining artificial intelligence (AI) technology with business education, the program focuses on helping aspiring entrepreneurs build the practical skills they need as they prepare for a new chapter in life.

Ahn Seongu, head of the Department of AI Entrepreneurship, said, “We organized this forum so Busan residents interested in starting a business can gain practical solutions that work in the field,” adding that he hoped it would help them address their startup challenges.

The forum is being held as an extracurricular program under the Junior College Innovation Support Project.

This content was produced with the assistance of AI translation services.