[Today's New Product] "A Perfect Bite"... 'The Deo Geonganghan Low-Sugar Chicken Breast Balls'

Two Varieties, Charcoal-Grilled Chicken and Teriyaki, Go on Sale

CJ CheilJedang said on the 16th that its meat-processing brand, The Deo Geonganghan, will launch a new product, Low-Sugar Chicken Breast Balls, offering a convenient bite-sized option beyond its existing whole-cut products.

CJ CheilJedang announced on the 16th that its meat processing brand, The Healthy, will launch Low-Sugar Chicken Breast Balls, a new bite-sized product that offers a convenient alternative to its existing whole-cut products. Photo courtesy of CJ CheilJedang.

The new product comes in two varieties, Charcoal-Grilled Chicken and Teriyaki, and is high in protein, containing 19g and 20g of protein, respectively. Made with allulose, each variety contains 3g of sugar. The chicken is roasted in a direct-fire oven to add a charcoal-grilled aroma while retaining the juiciness and texture of chicken breast. Designed as a refrigerated product, it can be prepared easily in a microwave without thawing.

The product will be available first at E-Mart on October 22. It will also be introduced in phases at major online retailers, including CJ The Market, CJ CheilJedang's official online store.

Last December, The Deo Geonganghan began building a full low-sugar product lineup, starting with two varieties of low-sugar, sauce-coated whole chicken breast. In less than a year after launch, its low-sugar chicken breast product line reached cumulative sales of 3 million units. Since being revamped last year as a brand centered on "sustainable wellness," The Deo Geonganghan has expanded its product portfolio, focusing on chicken breast.

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