"Ttungba" Heads to Europe... Binggrae to Join "SIAL Paris 2026"

Expands product ranges for "Plant-Based Melona" and "Plant-Based Bungeo Samanko"

Binggrae announced on the 15th that it will participate in SIAL Paris 2026, one of the world’s three largest food exhibitions.

Binggrae said on the 15th that it will participate in SIAL Paris 2026, one of the world's three major food fairs. Courtesy of Binggrae.

Binggrae plans to set up a promotional booth at the exhibition and showcase its major brands, including Banana Flavored Milk, as well as new products. This will be the first time Binggrae has introduced Banana Flavored Milk to the European market.

Binggrae will also expand its product ranges for Plant-Based Melona and Plant-Based Bungeo Samanko, which are currently sold in Europe. It will introduce strawberry and pistachio flavors of Plant-Based Melona, and announce new flavors of Plant-Based Bungeo Samanko, including strawberry, matcha, and chocolate. The company also plans to unveil Melona Sparkling, a new shelf-stable beverage using the Melona brand, as it seeks to expand its product categories in Europe.

A Binggrae representative said, "This exhibition will be an opportunity to expand our business in the European market," adding, "We plan to continue expanding into new export markets and distribution channels."

This content was produced with the assistance of AI translation services.