[Today's New Products] "Stray Kids on Pepero"... Lotte Wellfood Launches 'Pepero Day Season On-Packs'

"Double Rich Salty Vanilla" Returns as a Limited Edition

Lotte Wellfood is launching special products created in collaboration with popular IPs, including its global ambassador Stray Kids, Sanrio Characters, and Ganadi, for the Pepero Day season.

Lotte Wellfood announced on October 14 that it has launched a lineup of 10 seasonal packages, including special packages featuring its global ambassador Stray Kids.

Of the 10 seasonal packages being released this year, seven are collaboration on-packs. They include two special packages featuring Stray Kids (almond and white cookie) and four packages (chocolate, Crunchy, and two assorted varieties) designed with popular Sanrio Characters, including Hello Kitty, Pochacco, Cinnamoroll, and Hangyodon. The company is also launching "Ganadi Assortment, 5 Pieces," created in collaboration with the popular character Ganadi. The Sanrio Characters and Ganadi packages include character-themed merchandise, such as stickers and bookmarks.

The lineup also includes assorted packages suited for gifting. Options include "Sampler, 6 Pieces," featuring six flavors; "Carrier, 4 Pieces," with a distinctive package design; and the premium "Gift, 6 Pieces." Pepero Double Rich Salty Vanilla, a premium flavor released as a limited-edition product during the first half of this year, will return as a limited-edition product for this Pepero Day season.

Lotte Wellfood is also holding a purchase promotion to celebrate the Pepero Day season. Customers who spend at least 30,000 won on Pepero products will receive a Stray Kids tarpaulin bag and key ring, or a Ganadi compact mirror. Customers who spend at least 30,000 won, including at least one Sanrio Characters special product, will receive one of four Sanrio Characters shopping bags at random. Promotion dates and prize redemption methods vary by IP on-pack. For details, visit the official Pepero Instagram channel.

This content was produced with the assistance of AI translation services.