From the Essence of Traditional Korean Music to Its Future... Crown Haitai Confectionery's 'Changsinje' Concludes Successfully

Korea's largest traditional Korean music performance hosted by a private company
Three-day performances themed on "Sujecheon," one of the finest examples of traditional Korean music
"Youngjae Haneumhoe Changsinje Special Performance" showcases the future of traditional Korean music

Crown Haitai Confectionery announced on October 13 that it had successfully concluded Changsinje, the largest traditional Korean music performance in Korea, and a special performance for young aspiring traditional musicians.

Now in its 21st year, Changsinje is a traditional Korean music performance hosted annually by Crown Haitai Confectionery. It is a large-scale stage created to preserve the original forms of traditional music and promote its future development. Its theme is Beopgochangsin, which means preserving tradition while pursuing new values.

Crown Haitai Confectionery employees perform “Sujecheon Grand Chorus” at the 21st Changsinje, held at the Grand Theater of the Sejong Center for the Performing Arts in Seoul from the 10th to the 12th. Provided by Crown Haitai Confectionery.

This year's performances took place from October 10 to 12 at the Grand Theater of the Sejong Center for the Performing Arts in Seoul. The theme was “Sujecheon,” which began as the 1,500-year-old Baekje song “Jeongeupsa,” developed into court music, and is considered one of the finest examples of traditional Korean music. Changsinje has featured Sujecheon for five consecutive years, seeking to create a new future for traditional Korean music by preserving its original form and reinterpreting it with a contemporary sensibility.

The first three performances traced the music's evolution from the Baekje period to the present. Since 2025, the show has been staged as a multidimensional performance that builds on the original instrumental form of Sujecheon and presents it anew through a variety of songs and dances. This year, drawing on the fact that Sujecheon was performed as accompaniment for court dances, the production debuted “Obangjeongjae,” a newly created dance piece that harmoniously combines Ilmu, Cheoyongmu, and Chunaengjeon into a dynamic group dance of a new dimension. The opening also featured 100 Crown Haitai Confectionery employees singing the lyrics of “Jeongeupsa” in a grand chorus.

On October 11, the “Youngjae Haneumhoe Changsinje Special Performance” was also held. The performers were young prodigies who had won awards at the “Gather! Haneum Dream Tree Competition,” held annually by Crown Haitai Confectionery to discover the future stars of traditional Korean music. They earned applause from the audience by showcasing the skills they had honed at the Youngjae Haneumhoe, held every Sunday at Crown Haitai Hall in Namsangol Hanok Village.

Yoon Youngdal, chairman of Crown Haitai Confectionery, said, “Changsinje is a precious stage where Crown Haitai Confectionery creates and shares happiness with its customers through traditional Korean music. We will continue working to help more people in Korea and around the world enjoy the beauty of our traditional music together.”

This content was produced with the assistance of AI translation services.