[Today's New Products] Sugar Content Cut by 90%, Fiber Boosted... Roshu's "Low-Sugar Mini Wafers"

Haitai Confectionery's First Low-Sugar Product Line
Launches Dark Chocolate and Yellow Cheese Varieties
Develops "Delicious Low-Sugar" Snacks After More Than Two Years of Research
Plans to Expand Lineup to Snacks and Desserts

Haitai Confectionery said Monday that it is launching its first low-sugar product line, Roshu, as it seeks to tap the “HQ (Health Quotient) food” market.

The name Roshu is a shortened form of “low sugar,” highlighting that the brand offers products with reduced sugar content. Haitai Confectionery said it spent more than two years conducting research to develop high-quality low-sugar snacks, with a focus on making them delicious.

Low-Sugar Mini Wafers, the first product in Haitai Confectionery's low-sugar brand Roshu. Photo courtesy of Haitai Confectionery.

Roshu’s first product line is Low-Sugar Mini Wafers, bite-sized snacks designed to be enjoyed lightly. They come in two varieties: dark chocolate and yellow cheese. Each bag contains 2 grams of sugar in the dark chocolate variety and 4 grams in the yellow cheese variety, about 90% less than the company’s existing mini wafers. Each bag also contains 4.5 grams of dietary fiber in the dark chocolate variety and 3 grams in the yellow cheese variety. The company said this is equivalent to 20% of the recommended daily intake for adult women and the amount of dietary fiber in about 15 strawberries.

Roshu Low-Sugar Mini Wafers are available through online channels, including Naver and Coupang.

This content was produced with the assistance of AI translation services.