Hyundai Steel Launches Integrated H-Beam Brand 'H ONE' to Target High-Value Construction Market
Integrates rolled and welded H-beams... Expands product supply
Meets demand from AI data centers and semiconductor plants
Selects 130 special specifications... Strengthens tailored supply
Hyundai Steel has launched "H ONE," an integrated brand encompassing rolled H-beams (RH) and welded H-beams (BH), as it moves to target the high-value-added construction market.
Hyundai Steel employees and representatives from construction companies, structural design firms, steel fabricators, distributors, academic institutions, and industry associations pose for a group photo at the 'H ONE' brand launch event. Hyundai Steel
View original imageHyundai Steel said on October 12 that it recently held an event to launch the H ONE brand at Pangyo Tech One in Seongnam, Gyeonggi Province. The event was attended by major customers, including construction companies, distributors, and steel fabricators, as well as structural engineering firms and representatives from academic institutions and industry associations.
The brand launch is aimed at meeting the increasingly diverse demand for H-beams as large buildings such as AI data centers, semiconductor plants, and skyscrapers become more common. AI data centers in particular require steel products with special specifications and structural performance capable of withstanding heavy loads, as they need to accommodate servers and cooling and power equipment.
Hyundai Steel has expanded its business beyond its existing focus on rolled H-beams to include welded H-beams. Rolled H-beams are produced as a single piece, ensuring consistent quality and stable supply, while welded H-beams are made by cutting and welding steel plate, allowing greater flexibility in meeting requirements for large cross-sections and nonstandard specifications.
Hyundai Steel has selected 130 key specifications of welded H-beams based on factors including structural performance and welding quality, broadening the range of products available to customers.
Going forward, Hyundai Steel plans to use H ONE to comprehensively assess the structural design, load requirements, specifications, and delivery schedules of each construction project and recommend suitable combinations of products. It will also gradually expand the scope of its services, from initial design reviews and product selection to production, delivery, and technical support.
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Kim Seongmin, head of Hyundai Steel's Sales Division, said, "Building on our product portfolio encompassing rolled and welded H-beams and our customer service capabilities, we will address diverse demand for H-beams through an integrated approach and establish H ONE as the integrated solutions brand customers turn to first."
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