Re:NK Enters 50 Costco Stores Across the U.S., Expands Offline Distribution
Plans to expand distribution network to North America, including Canada, and Europe
HealerB said on October 8 that its beauty brand Re:NK officially entered 50 Costco stores across the United States on October 7.
Re:NK has diversified its sales channels through major e-commerce platforms in the United States. The company plans to strengthen its engagement with local consumers through this offline expansion.
Alongside its Costco launch, Re:NK introduced a new product, Celestial Collagen Cream. The cream uses 100% collagen water as its base instead of purified water and features Re:NK Celestial, the brand's proprietary ingredient containing eight types of collagen, 10 types of peptides, Decorinyl, and astaxanthin. Starting with this product launch, Re:NK plans to continue expanding its product lineup in the U.S. market.
Building on its entry into the U.S. offline market, Re:NK plans to gradually expand its global distribution channels to Canada and other parts of North America, as well as Europe.
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A Re:NK representative said, "This launch in Costco stores in the United States is a meaningful opportunity to showcase Re:NK's outstanding collagen skincare technology directly to local consumers. We will continue introducing differentiated K-beauty products to the global beauty market and steadily expanding our global distribution network."
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