NAVER Unveils "Mountain Hiking Theme Weather," Providing Weather Information for 301 Mountains
Weather Information by Hiking Course and Departure Time
NAVER said on October 8 that it has introduced “Mountain Hiking Theme Weather” ahead of the autumn foliage season.
Last month, NAVER launched “Mountain Hiking Theme Weather,” which provides ultra-short-term forecasts based on the coordinates of 301 major mountains nationwide. It now offers customized weather information through a total of 868 theme weather locations, including 495 golf courses, 30 soccer stadiums and 20 baseball stadiums.
“Mountain Hiking Theme Weather” provides weather information based on coordinates rather than the broader areas covered by nearby administrative districts. Its distinctive feature is the addition of “Hiking Course Weather,” created by adapting hiking trail data held by NAVER Map to hourly forecasts. Users can select a trail on the mountain they plan to climb and their departure time, then check in advance how temperatures, wind and precipitation are expected to change along each section as their hike progresses.
NAVER also provides sunrise times alongside hiking plans. It is the first service in South Korea to offer weather information by hiking course and departure time. It also provides information on seasonal events, including foliage color changes and flowering periods.
NAVER began offering theme weather for baseball stadiums in August last year, followed by theme parks and ski resorts in December, soccer stadiums in February this year and golf courses in April. As of the end of last month, subscriptions had totaled more than 213,000. That is nearly three times the more than 73,000 recorded in January this year, in just eight months. Jamsil Baseball Stadium was the most subscribed location, with more than 25,000 subscriptions.
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“NAVER Weather has continued to evolve beyond simply delivering forecasts quickly and accurately, offering personalized information related to the weather,” said Kim Hyejin, a leader at NAVER. “Unlike other themes with seasonal demand, hiking sees demand throughout the year, so we have introduced it as our sixth theme. We plan to add a ‘Sea Fishing’ theme before the end of the year and cover a broad range of major outdoor activities.”
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