BMW Korea Surpasses 10,000 Electrified Models Sold... First Premium Imported Brand to Achieve This
6,681 BEVs Sold, Led by the i5
Charging Stations to Expand to 4,000 Nationwide by Year-End
83 Official Service Centers in Operation
BMW Korea has surpassed cumulative sales of 10,000 electrified models in the domestic imported car market this year, becoming the first premium brand to achieve this milestone.
BMW Korea announced on October 7 that it sold a total of 10,335 units of pure electric vehicles (BEVs) and plug-in hybrid vehicles (PHEVs) combined from January to September this year. The average monthly sales exceeded 1,100 units.
By model type, pure electric vehicles accounted for 6,681 units, and plug-in hybrids accounted for 3,654 units. Pure electric vehicles represented approximately 65% of total electrified model sales. Compared to the same period last year, sales of pure electric vehicles increased by about 56%, and overall electrified models grew by around 20%. During the same period, electrified models accounted for about 18% of BMW's total sales (57,929 units) in Korea, meaning that more than 1 in every 6 BMW vehicles sold domestically was an electrified model.
The expansion of the lineup by vehicle class drove these results. The pure electric sedan i5 led electrified sales with 2,382 units sold. In the plug-in hybrid category, the 530e, 530e xDrive, and X5 xDrive50e each surpassed sales of 1,200 units.
The expansion of charging infrastructure is also ongoing. Based on the ‘Charging Next’ infrastructure expansion project announced in 2023, the company has established a total of 3,334 electric vehicle charging stations nationwide to date. By the end of the year, this number is expected to increase to 4,000. In June, four 400kW ultra-fast public chargers were installed for the first time in Korea at the Seoul Station BMW Charging Hub Lounge and the Yeongjongdo Driving Center, improving accessibility.
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The company is also strengthening after-sales service (AS) and safety management systems. BMW Group Korea currently employs 480 high-voltage technicians and plans to increase this to 530 by the end of this year and to 650 by 2028. Electrified vehicle maintenance is supported at 83 official service centers nationwide; of these, 42 are capable of performing high-difficulty tasks such as high-voltage battery repairs. In addition, BMW Korea operates a real-time battery anomaly detection service called ‘Proactive Care’ and collaborates with relevant agencies such as the National Fire Agency to support electric vehicle fire response and safety education.
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