Dongdaemun-gu to Hold '1960 Festival' at Gyeongdong Market on the 11th
Herbal Medicine Weigh-In, Song Contest, and Special Performances by Simsin and Yoyomi
Dongdaemun-gu in Seoul (District Mayor Choi Dongmin) announced on the 6th that it will hold the “Gyeongdong Market 1960 Festival” on the 11th around the Gyeongdong Market arcade area.
The name of the festival is derived from 1960, the year Gyeongdong Market first opened. The retro-style event, highlighting the market's history and unique character, will feature hands-on programs, food stalls, and musical performances.
At the “1960 Experience Hall,” visitors can participate in the “Herbal Medicine Weigh-In,” a contest to guess the weight of Gyeongdong Market’s signature herbal products. Additional activities include the “1960 Caricatures,” where artists create drawings based on visitor features, the “Gyeongdong Four-Cut” photo booth, and the “Retro Stationery Store” selling nostalgic snacks.
In the food area—staffed by market vendors themselves—traditional market dishes, beer, popcorn, and more will be sold. There will also be a communal dining area. Visitors who share photos or videos of the event on social media (SNS) will receive complimentary popcorn.
Stage events will kick off at 2 p.m. with K-pop dances and fusion music performances. Following the 3 p.m. opening ceremony, there will be the “Gyeongdong Market Song Contest”—modeled after a college music festival—featuring local artists and a prize drawing. Singers Simsin and Yoyomi will take the stage starting at 6 p.m.
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District Mayor Choi Dongmin stated, “This festival presents a new way to experience the long-standing history and charm of Gyeongdong Market, which has been a part of the local community for many years. We hope that residents and visitors of all generations enjoy the event together, discover the unique appeal of Gyeongdong Market, and that this brings new energy to our traditional markets.”
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