"Head to Gumi This Fall"... A Festival and Commerce Extravaganza to Attract One Million Tourists

Expanded Festival Content, Including Ramyeon and Food Festivals
Greater Convenience and Local Revitalization with QR Ordering and Receipt Entry Systems
10% Discount on Gumi Love Gift Certificates, Onnuri Payback Event

Last year, Gumi City attracted 1 million tourists, and this fall, the city is embarking on establishing an "Autumn Tourism Belt" that connects festivals, tourism, and local commerce.

2025 Hip Hop Festival
Photo by Gumi City

2025 Food Festival
Photo by Gumi City

2026 Gumi Ramen Festival Poster [Provided by Gumi City]

The growth of Gumi's signature festivals has been remarkable.

The number of visitors to the Ramyeon Festival soared from 80,000 in 2023 to 170,000 last year, and is expected to reach 350,000 this year.

The Gumi Food Festival also grew from 120,000 attendees to 200,000 over the same period.

This year, the strategy is to strengthen connections between festivals to expand visitor flows from individual events to broader local tourism and commercial districts.

At the Gumi Food Festival, held at Songjeongmatgil from the 17th to the 18th, a QR ordering system will be introduced, along with new features such as a food tech and experience zone, and a costume contest.

For the Gumi Hip Hop Festival at Dongrak Park on the 24th, a "receipt entry system" will be implemented, allowing entry with receipts from local purchases to connect festival attendance with regional spending.

For the Ramyeon Festival, a "Kakao T Shuttle" will operate for visitors from the capital region and major cities, and festival-exclusive services will provide information about the event grounds, booths, and facilities.

Gumi City will also strengthen policies to guide festival visitors’ spending to local businesses.

The city’s "Gumi Love Gift Certificates" will be sold at a 10% discount up to a limit of 400,000 won until December, and in November, a "Onnuri Payback" event will be held in nine commercial zones across the region.

Visitors can receive a maximum daily rebate of 20,000 won, up to a total of 60,000 won, fostering simultaneous growth for the festivals, traditional markets, and neighborhood shops.

Content has also been developed to expand the festivals into tourist attractions.

The "Chicken Belt Tour," themed around fried chicken, will be offered as both day trips and overnight tours, and during the Ramyeon Festival, the Yeokjeon-ro festival venue will be included on tourist routes.

Nighttime content such as the night market at Seonsan Bonghwang Market and moon boat rides on Geumosan Lake are also being expanded to increase the length of tourist stays.

Jangho Kim, Mayor of Gumi, said, "Festivals are becoming a key tourism asset for the city. By closely connecting festivals, tourism, and commercial districts, we will encourage visitors to stay longer in Gumi and contribute to the local economy."

Gumi’s autumn festivals are evolving beyond simple crowd-gathering events into urban economic platforms that drive both extended stays and local spending by tourists.

This content was produced with the assistance of AI translation services.