Product Sales and Exhibition at Haengbokan Department Store Outdoor Plaza

Yangcheon District in Seoul (Mayor Lee Gijae) will hold the "2026 Yangcheon Youth Popup Day" on October 8 and 9 at the outdoor plaza in front of Haengbokan Department Store. The event is designed to support young entrepreneurs and cultural artists in directly selling their products and works, helping them expand their sales channels.

Lee Ki-Jae, Mayor of Yangcheon-gu, is communicating with young people at the ‘Youth Policy Expo’. Courtesy of Yangcheon-gu.

Lee Ki-Jae, Mayor of Yangcheon-gu, is communicating with young people at the ‘Youth Policy Expo’. Courtesy of Yangcheon-gu.

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According to the district office on October 2, the event brings to life a proposal that originated from last year’s "Youth Policy Contest." A total of 12 companies, consisting of young people aged 19 to 39 who either reside in or are based in Yangcheon, will participate in the event.


Featured items include scarves and ID tags for companion animals, handmade traditional snacks reinterpreted in a modern way, cosmetics for sensitive skin, and various design goods. Some booths will also offer hands-on programs, such as leather and bead crafts.


Various attractions will be available for local residents as well. Purchase coupons, which can be used on-site, will be distributed based on the number of social media followers each participating company has. There will also be games and experiences promoting youth policy, as well as street performances by young artists held three times a day. The event will run from 10:30 a.m. to 8 p.m. on both days, and is open to everyone.



Mayor Lee Gijae stated, “I hope this event will be an opportunity for young people to present their ideas and products in a real market and discover new possibilities,” adding, “We will continue to provide effective support to ensure that young people’s proposals can lead to practical opportunities and growth.”


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