Naver Enhances Overseas Travel Search, Expands to 45 Cities Across 6 Asian Countries
Comprehensive Entry Guide from the Ministry of Foreign Affairs Provided
NAVER announced on October 2 that it has enhanced search results for 45 cities across six Asian countries to improve user convenience in discovering overseas travel information.
With this update, travel-related information is now provided for search results covering a total of 45 regions, including not only Japan but also major cities in Vietnam, Thailand, Indonesia, the Philippines, Taiwan, and Singapore, as well as Hong Kong and Macau, which are special administrative regions of China.
The covered regions include: Vietnam (Nha Trang, Phu Quoc, Da Nang, Hanoi, Ho Chi Minh, Sapa, Da Lat, Hoi An, Ha Long, Hue, Ninh Binh), Thailand (Bangkok, Chiang Mai, Phuket, Pattaya, Krabi, Hua Hin, Khao Lak, Chiang Rai, Ko Chang, Phi Phi Islands, Ko Samui), Indonesia (Bali, Jakarta, Bintan Island, Lombok, Yogyakarta, Java), the Philippines (Cebu, Bohol, Boracay, Manila, Palawan, Baguio, Davao, Tagaytay, Batangas), Taiwan (Taipei, Kaohsiung, Taichung, Tainan, Hualien, Hengchun), as well as Hong Kong and Macau.
When searching for these countries or cities, users are presented at the top with essential information, including weather, exchange rates, visa requirements, and recommended travel periods, along with comprehensive entry guides and safety notices from the Ministry of Foreign Affairs.
Beyond basic travel information about destinations, a new “Related Information” section has been added at the bottom of the travel information collection to help users further explore information according to their travel purposes or preferences. A variety of theme-based keyword buttons are provided, enabling users to collect diverse travel information via buttons such as restaurants, things to do, hotels, and recommended itineraries.
An artificial intelligence (AI)-driven collection also recommends a range of attractions, such as recently popular restaurants, trending tourist spots, and theme parks, curated based on user-generated travel content from blogs and communities.
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Choi Jihoon, search leader for NAVER Place, stated, “The number of users searching for overseas travel information on NAVER has been steadily increasing, prompting us to enhance both our overseas place data and overall search experience. In addition to this update for major regions in Asia, we also plan to gradually expand coverage to countries and cities in the Americas in the future.”
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