Kyungbok University Department of Software Convergence Unveils AI-Based Customized Tourism Service for Northern Gyeonggi

The Department of Software Convergence at Kyungbok University unveiled its context-aware, customized Northern Gyeonggi tourism course recommendation service at the ‘2026 Industry-Academia-Research Cooperation EXPO’.

The exhibition, taking place from September 30 to October 2, was organized to share the achievements of industry-academia-research cooperation between universities, local industries, and local governments, as well as to explore strategies for technology commercialization and regional co-prosperity.

The tourism course recommendation service showcased by the Department of Software Convergence at Kyungbok University uses artificial intelligence (AI) to analyze a variety of contextual data such as the user’s real-time location, time of visit, type of companions, weather conditions, and individual preferences, in order to recommend Northern Gyeonggi tourism and cultural exploration courses tailored to each user.

This service is the result of a joint R&D project between academia and industry, promoted as part of the university’s Anchor Project. Developed with the aim of providing tourism information tailored to the context and preferences of users by utilizing local tourism data, the service seeks to enhance the tourism experience.

At the '2026 Industry-Academic Cooperation EXPO,' representatives from the Department of Software Convergence at Kyungbok University are showcasing their self-developed 'Situation-Aware Tourism Course Recommendation Service for Northern Gyeonggi Province.' Provided by Kyungbok University

The exhibition area consists of three sections, designed so that visitors can directly experience the service.

In the ‘Customized Tourism Course Recommendation Chatbot Experience Zone’, visitors are able to converse with a generative AI chatbot and receive recommendations for tourism courses that best match their travel style, schedule, companions, and other personal criteria.

In the ‘Main Screen of Customized Northern Gyeonggi Tourism Course Recommendation’ section, a responsive web and app-based UI/UX has been applied, allowing visitors to intuitively access information on major tourist destinations, regional festivals, and renowned restaurants throughout Northern Gyeonggi.

In the ‘Service Introduction Video Zone’, videos present the service’s algorithm, the implementation process of the Anchor Project, the economic ripple effects for the region, and future plans for service advancement.

Hyoyoung Shin, Head of the Department of Software Convergence at Kyungbok University, stated, “Participating in the 2026 Industry-Academia-Research Cooperation EXPO is a meaningful opportunity for our students to showcase AI and big data technologies developed in collaboration with industry sites. Going forward, we will continue to expand our cooperation with local governments and regional companies in Northern Gyeonggi to nurture field-oriented IT professionals, and to develop and disseminate technologies that contribute to revitalizing the regional economy.”

This content was produced with the assistance of AI translation services.