"Free Chicken for Baseball Fans": Samsung Securities Launches "Joined Samsung Securities Pension Chicken" Campaign

Chicken Package Provided Daily to 100 Winners Until October 7

Samsung Securities is holding the “Samsung Securities Joined the Pension Chicken!” event for baseball fans until October 7, in line with the record-breaking enthusiasm surrounding professional baseball.

According to Samsung Securities on September 30, this event was designed to offer unique enjoyment to spectators visiting the baseball stadium during the autumn baseball season. A total of 100 winners who register in advance will receive the “Samsung Securities Joined the Pension Chicken!” package, which includes chicken—a must-have snack at baseball stadiums—and cheering items. The campaign launched the previous day at the Sports Complex Station near Seoul’s Jamsil Baseball Stadium.

Participants may select the date they wish to visit among games held at Jamsil Baseball Stadium until October 7 (excluding October 2 when no game takes place). To enter, fans must watch the “Samsung Securities Joined the Pension Chicken!” video on the official Samsung Securities YouTube channel, post a clever pension cheer comment ending with "dak" (the Korean word for 'chicken'), and submit their entry via a Google Form.

Samsung Securities will randomly select 100 winners for each game day. Winners can collect their packages at the onsite booth of Inseng Sinsal Chicken by Exit 6 of Sports Complex Station on the game day they chose. Along with fried chicken, a cheering clapper with the phrase "Joined the Pension Chicken!" will be provided. By using the chicken package and cheering goods, baseball fans can naturally become acquainted with Samsung Securities’ pension offerings during their game visit.

Additionally, advertising boards on 21 columns inside Sports Complex Station feature phrases such as “I joined the Samsung Securities Pension Chicken!” followed by responses like “That’s why I feel reassured,” “I’ll have a happy retirement,” and “My pension power is stronger,” attracting the attention of both baseball fans and subway riders.

Samsung Securities plans to continue this event during the upcoming postseason as well and will announce additional opportunities once the detailed postseason schedule is confirmed.

A Samsung Securities representative said, “With the popularity of professional baseball skyrocketing, we prepared this event to give fans a special in-person experience,” adding, “We hope this event will be an opportunity for younger generations to view pensions not just as a financial product for the distant future, but as something important to take an interest in and prepare for starting today.”

This content was produced with the assistance of AI translation services.