Futuring to Host Social Marketing Conference 'FUTURING' Next Month

Unveiling of AI Agent for Automating Marketers' Tasks

Futuring, a social network service (SNS) data analytics company, announced on September 29 that it will host a social marketing conference called 'FUTURING 26' next month.

The Futuring 26 conference will take place on October 28 at Amoris Yeoksam in Gangnam-gu, Seoul. Targeted at brand marketers and industry professionals, the event aims to share practical execution strategies from leaders in various fields operating within a rapidly changing marketing environment, while seeking new growth drivers and opportunities for collaboration.

The keynote address will be delivered by Jang Jihoon, CEO of Futuring. He will discuss Futuring's growth journey, which started with an awareness of issues related to fake followers, and outline the company's next-generation data platform vision to convert SNS data insights into real business results.

Following this, Choi Hwaseop, CTO (Chief Technology Officer) of Futuring, will present strategies for automating the entire marketing workflow—including influencer discovery, selection, outreach, negotiation, and contracting—by integrating Futuring's social data and domain-specific technologies with general-purpose artificial intelligence (AI).

In addition, Futuring will offer free one-on-one consulting sessions onsite so brands can discuss their current status and marketing directions in depth, and will provide an experiential zone where attendees can try out Futuring's AI agent first-hand.

CEO Jang commented, “This event goes beyond mere sharing of the latest trend issues; it is designed to deeply explore how to redesign marketers’ work processes using data and AI. With the newly launching Futuring AI Agent, we are committed to further advancing our technology to automate marketers’ repetitive work, enabling them to focus more on creative planning and strategy development.”

This content was produced with the assistance of AI translation services.