Price Increases for Select Products to Be Rolled Out Sequentially Starting October 1

On September 18, Haitai Confectionery & Foods announced that it will raise the prices of 25 brands, including Oh Yes, Homerun Ball, Pocky, and Gohyang Mandu, by an average of 7.8%. The price increases will be gradually applied to each sales outlet starting on October 1, taking into account existing stock levels at each distributor.

Homerun Ball and Gohyang Mandu Prices to Rise... Haitai Confectionery & Foods Raises Prices by an Average of 7.8% View original image

By category, the company will increase prices by an average of 9.8% for six snack brands and three chocolate brands. Eleven biscuit brands will see an average price increase of 9.4%, while three candy brands will increase by an average of 10.0%. The price of Gohyang Mandu will be raised by an average of 7.8%.


Among the main products, Honey Butter Chip (60g) will go up from 1,700 won to 1,800 won, reflecting a 5.9% increase. Karubi Potato Chips (55g) will also rise from 1,700 won to 1,800 won, also a 5.9% hike.


Jayu Sigan (36g) will increase from 1,200 won to 1,400 won, a 16.7% rise. Pocky (46g) will increase from 1,900 won to 2,200 won, marking a 15.8% increase. Homerun Ball (46g) will go up from 1,900 won to 2,000 won, while Oh Yes (360g) will rise from 6,600 won to 7,000 won.

Homerun Ball and Gohyang Mandu Prices to Rise... Haitai Confectionery & Foods Raises Prices by an Average of 7.8% View original image

Al Candy (126g) will increase from 2,000 won to 2,200 won, and Gohyang Mandu (900g) will be raised from 9,480 won to 10,380 won.


In conjunction with the price increases, Haitai Confectionery & Foods also announced that it will reduce the weight of 14 products across five brands—Bba-sae, Osa-jj, Honey Butter Chip, Karubi Potato Chips, and Ice Cool—while keeping their prices unchanged.


Haitai Confectionery & Foods explained, "Rising international oil and raw material prices have led to higher manufacturing and logistics costs, which in turn has increased cost pressure. While we have tried to absorb these factors through increased management efficiency and cost-cutting measures, we determined that it was no longer feasible to maintain current prices, so we decided to raise product prices."



Since the local elections, the food industry has been seeing consecutive price increases. Following price hikes by CJ CheilJedang, Ottogi, and Nongshim, other companies such as Pulmuone, Paris Baguette, and Tous Les Jours have also raised their product prices.


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