Menu Items Featuring Curry, Ketchup, and Mayonnaise

[Today’s New Release] "Enjoy Ottogi Curry at Samsong Bakery"... Ottogi and Samsong Bakery Launch Collaborative Menu View original image

Ottogi has partnered with Samsong Bakery, Daegu's representative local bakery brand, to introduce collaborative menu items featuring Ottogi curry, ketchup, and mayonnaise.


On the 18th, Ottogi announced that it would launch new products embodying the concept of "a meeting of longtime beloved flavors" by combining its signature products—curry, ketchup, and mayonnaise—with a variety of bakery items from Samsong Bakery.


Samsong Bakery, a well-known local bakery brand in Daegu since 1957, has been cherished by consumers for decades. This collaboration is designed to offer a new way to enjoy familiar flavors by bringing together two brands that have been loved by customers over the years.


A total of five menu items will be released in this collaboration. For the "Aged Cream Curry Croquette," Samsong Bakery developed a special curry sauce exclusively for this partnership. In addition, the "Salad Sandwich," "Hamburg Sandwich," "Potato Egg Sandwich," and "Onion Bread," all featuring Ottogi ketchup and mayonnaise, will also be available.


The collaborative menu can be enjoyed at all 16 directly-operated Samsong Bakery stores from October 1 until December 31. Particularly at the Yongsan Station branch, a pop-up store will be operated starting today, offering visitors a special opportunity to experience the new menu items before their official launch.



In addition, the collaboration concept will be reflected in product displays and overall store design, creating themed spaces so that customers can naturally experience the meeting of Ottogi and Samsong Bakery.


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