[Today’s New Release] Ottogi Yeolramyeon Turns 30... Collaborates with Street Fighter

Prize Draw Events Including Invitations to VIP Screenings

Ottogi announced on the 17th that it will launch a limited edition package, in collaboration with the movie "Street Fighter" scheduled for release on October 14, to celebrate the 30th anniversary of Yeolramyeon.

The limited edition package features crossover designs of "Ryu" and "Ken," the iconic characters from Street Fighter, and includes a QR code on the front to promote the collaboration event. Production of the limited edition package begins today, and it will be available in limited quantities at online and offline retail channels nationwide for about one month starting at the end of September.

Ottogi announced on the 17th that it will release a limited edition package in collaboration with the movie "Street Fighter," which is scheduled to be released on the 14th of next month, to celebrate the 30th anniversary of the launch of its Yeol Ramyun. Photo by Ottogi

To commemorate the launch, the Ottogi Mall will provide limited edition sticker sheets to customers on a first-come, first-served basis. Through a purchase authentication event, prizes such as invitations to a VIP screening and Lotte Cinema exclusive movie tickets will also be offered via lottery. Additionally, customers who verify their purchase of the limited edition package next month will have a chance to win prizes such as the Samsung Galaxy Z Fold 8 and limited edition merchandise through a separate drawing.

Ottogi will also operate an interactive pop-up zone on the 7th floor of Lotte Cinema World Tower from September 22 to October 17. On-site, visitors can directly experience the collaboration between Yeolramyeon and Street Fighter through game participation events. In addition, Ottogi plans to exclusively launch "Yeolramyeon Popcorn" for a limited time at Lotte Cinema, along with related promotional events.

This content was produced with the assistance of AI translation services.