Three New Cakes Debut for the Fall Season
Exclusive Promotion for Rewards Members
Earn Extra Stars When Purchasing a Handcrafted Beverage and Cake After 2 p.m.

Starbucks Korea announced on September 16 that it is launching new cakes for the fall season and holding a "Dessert Week" event for Starbucks Rewards members.


A Starbucks store in downtown Seoul. Photo by Jin-Hyung Kang

A Starbucks store in downtown Seoul. Photo by Jin-Hyung Kang

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The new products consist of three varieties: Black Glazed Busaengka, Brulee Cookie Cheesecake, and The Melon of Shine Cake. The Black Glazed Busaengka is a fresh cream Castella cake that reinterprets Starbucks’ representative fall drink, the Black Glazed Latte, as a dessert. With its combination of smooth glazed cream and rich mocha chocolate cream, customers can enjoy a deep and layered flavor.


The Brulee Cookie Cheesecake features a sweet brulee topping, allowing customers to enjoy a rich cheesecake together with a savory cookie. The Melon of Shine Cake is a seasonal cake made with melon and Shine Muscat grapes, characterized by a refreshing and sweet flavor combined with smooth fresh cream.


New Fall Season Cake from Starbucks. Provided by Starbucks

New Fall Season Cake from Starbucks. Provided by Starbucks

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In celebration of the new product launch, Starbucks will hold the Dessert Week event until September 23. During the event period, Starbucks Rewards members who purchase both a handcrafted beverage and a cake after 2 p.m. will earn three additional Stars on top of the regular benefits. The event applies to all cakes, including the three new varieties, and the extra Stars will be awarded when a cake is purchased together with a beverage, except for certain items like bottled water and bottled drinks.



A Starbucks representative stated, "We are introducing new products that reflect customers’ diverse tastes, ranging from desserts inspired by our signature fall beverage to mini whole cakes. We plan to continue offering desserts that deliver new culinary experiences and to enhance customer satisfaction through a variety of promotions and benefits."


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