[New Release] Enjoy Without Burden, Even Alone... Mom's Touch "Single Pizza"

Three Varieties: Bulgogi Pepperoni, Triple Meat, and Double Cheese Potato

Enhanced Accessibility with Smaller Sizes and Affordable Prices

On September 15, Mom's Touch announced that it will launch three types of "Single Pizza"—designed for customers to enjoy conveniently on their own—on September 17 to strengthen its competitiveness in the pizza menu category.

(from left) Mom's Touch Single Pizza 3 Types: Bulgogi Pepperoni, Triple Meat, Double Cheese Potato. Provided by Mom's Touch

The Mom's Touch Single Pizza lineup consists of Bulgogi Pepperoni, Triple Meat, and Double Cheese Potato. These new products were developed in response to the demand for “bundled purchases” by consumers who want to enjoy Mom's Touch's signature burgers and chicken along with pizza. According to sales data analyzed from six directly operated stores selling pizza by the slice, bundled purchases—when customers buy pizza together with burgers or chicken—accounted for up to 40% among pizza customers.

Mom's Touch plans to proactively utilize the consumer purchasing patterns and sales data verified at directly managed stores to enhance menu operations and pizza sales at franchise locations. A Mom's Touch representative stated, "We are expanding the proven product competitiveness of our burgers and chicken into our pizza offerings, building a robust menu lineup and flagship products for each category," adding, "We will continue to reinforce Mom's Touch's unique quick service restaurant (QSR) platform menu competitiveness, allowing customers to freely combine the three most popular fast food items—burgers, chicken, and pizza—according to their preferences."

This content was produced with the assistance of AI translation services.