Maintaining and Strengthening the Collaborative Relationship Built Through Motorsports Two Years Ago

Hyundai Motor Company and Toyota Korea announced on the 15th that they held the 'Hyundai N x Toyota GR Gymkhana Day' at Inje Speedium in Inje County, Gangwon Province on September 11. Toyota GR stands for 'Toyota Gazoo Racing (GAZOO Racing, GR)', the high-performance brand of Toyota.


This event took place for the first time in approximately two years since the two companies jointly hosted the 'Hyundai N x Toyota GR Festival' at the Everland Speedway in Yongin, Gyeonggi Province, in October 2024. A total of around 80 people attended, including 20 Hyundai N owner drivers and 20 Toyota GR owner drivers (a total of 40 owner drivers) who are typically interested in high-performance vehicles.

Owners of Hyundai N and Toyota GR are taking a commemorative photo at the Gymkhana Day event. Hyundai Motor Company

Owners of Hyundai N and Toyota GR are taking a commemorative photo at the Gymkhana Day event. Hyundai Motor Company

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In particular, 20 Hyundai N owner drivers and 20 Toyota GR owner drivers participated directly in the gymkhana competition held at Inje Speedium. Gymkhana is a motorsports discipline in which drivers use skills such as acceleration, deceleration, and cornering to navigate a set course marked by cone-shaped obstacles as quickly as possible.


In the morning, individual gymkhana matches were held. In the afternoon, based on morning performance, teams were formed consisting of two Hyundai N drivers and two Toyota GR drivers, competing in a four-person team event. The focus was not on individual timings, but rather on enabling owners of both brands to join forces and enjoy motorsports together as a team.


A vehicle exchange program was also arranged, where Hyundai N owner drivers test-drove Toyota GR vehicles and vice versa, allowing participants to experience the distinctive driving characteristics of the other brand. Models such as the Hyundai IONIQ 5 N, IONIQ 6 N, Toyota GR86, and GR Supra were provided for the exchange driving experience.


Additionally, a 'taxi driving' experience was offered, in which participants rode in high-performance cars driven by professional instructors to experience gymkhana firsthand. Even participants who did not drive themselves could feel the dynamic performance of high-performance vehicles and the excitement of motorsports. After the event, to encourage friendship and unity, awards were presented to outstanding participants in the gymkhana team competition and others.



Junwoo Park, Head of N Management at Hyundai Motor Company, stated, "I am delighted that Hyundai N and Toyota GR have created an arena for communication where both brands can come together through passion beyond competition. We will continue to provide events where the two brands and their customers can interact and enjoy together in the future."


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