Shinsegae Food Unveils New Fresh Fig Bakery Items
Now Available at Emart and Emart Traders Bakeries Nationwide

Shinsegae Food announced on September 15 that it will launch new bakery products featuring fresh figs, which are in season in the fall, at bakery stores inside Emart and Emart Traders locations nationwide.


Models are introducing two types of fig cakes released by Shinsegae Food at the bakery store inside E-Mart Yongsan Branch, Yongsan-gu, Seoul. Provided by Shinsegae Food

Models are introducing two types of fig cakes released by Shinsegae Food at the bakery store inside E-Mart Yongsan Branch, Yongsan-gu, Seoul. Provided by Shinsegae Food

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Exclusive to Emart bakeries, the “Yogurt Cake Overflowing With Figs” (27,980 won) is a whole cake topped generously with fresh figs on smooth and refreshing yogurt cream. The subtle sweetness of figs is perfectly harmonized with the bright yogurt cream, allowing customers to fully enjoy the seasonal fruit flavor. Also released together, the “Spoonable Fig Yogurt Cake” (9,980 won) is made by layering yogurt cream and figs between moist cake sheets. This dessert provides the flavors of fresh figs at an affordable price point under 10,000 won.


At Traders bakery stores, Shinsegae Food is introducing the large-size “Yogurt Cake Filled With Figs” (39,980 won). The cake is covered in plenty of fresh figs, highlighting their characteristic soft texture and pleasantly chewy feel, and is sized to be ideal for sharing with families or gatherings of four or more people.



A Shinsegae Food representative said, “Recently, more consumers are seeking out and enjoying seasonal ingredients. With figs being a representative fruit of the fall, we have launched these products to make them accessible at more reasonable prices,” and added, “We will continue to expand consumer choice by offering bakery products that highlight the unique tastes and qualities of seasonal fruit throughout the year.”


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