Growing Interest in Brown-Back White Board Paper
Outstanding Strength, Water Resistance, and Printability

Clean Nation announced on September 14 that it will expand exports of its eco-friendly, high-value white board paper, 'CCKB (Clay Coated Kraft Board),' to South Africa.


Clean Nara's eco-friendly high-value-added white cardboard 'CCKB'. Clean Nara

Clean Nara's eco-friendly high-value-added white cardboard 'CCKB'. Clean Nara

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Clean Nation is increasing CCKB exports to South Africa in response to market demand and is strengthening its sales activities to acquire local customers. The company aims to secure new demand in South Africa and continuously enhance production stability and quality competitiveness through expanded exports.


Compared to regular white board paper, CCKB is notable for its superior strength, water resistance, and printability. As a result, it is widely used in premium packaging markets, including for HMR (Home Meal Replacement) packaging and household goods packages.


Recently, global markets have seen a rise in demand for eco-friendly packaging materials. There is also growing interest in white board paper products that use recycled raw materials and brown back products, which feature a natural brown color on the reverse side. Clean Nation is expanding the share of eco-friendly, high-value-added products like CCKB within its white board paper portfolio, which was previously centered mainly on grey back products.


In the European Union (EU), environmental standards related to packaging are being further tightened. Regulations on packaging and packaging waste (PPWR), which strengthen recycling and resource circulation requirements for packaging materials, have been in effect since August, and global customers are increasingly demanding a transition to eco-friendly packaging solutions.


Clean Nation has steadily expanded its presence in overseas markets across Asia, North America, South America, Europe, Africa, and Oceania. In 2022, it established a branch office in Ho Chi Minh City, Vietnam, to strengthen its local sales base. The company plans to increase CCKB sales in new markets such as South Africa, and to develop new customers in major markets across Europe and Southeast Asia to build a stable supply foundation.



A Clean Nation representative stated, "As demand grows in the global market for packaging materials that combine eco-friendliness with functionality, the opportunity to expand CCKB's presence in overseas markets is also increasing. Based on the export competitiveness we have built in markets such as Vietnam, we will proactively target new markets like South Africa and continue to strengthen our competitiveness in high-value white board paper products."


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